Hop Nguyen
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What is Beauty Market Intelligence?
If you work in the beauty industry, you’ve probably seen products suddenly go viral on social media and sell out across eCommerce platforms within just a few hours. The challenge is that most brands only recognize these trends after they’ve already peaked or started to fade. By then, adjusting product strategy, inventory, or marketing campaigns…
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How Data as a Service Solutions Are Changing the Way Ecommerce Brands Use Data
As ecommerce businesses continue to scale, data has become an essential part of every business decision. However, turning that growing volume of data into real business value remains a challenge that requires significant time, cost, and resources. By 2026, more businesses are adopting Data as a Service solutions as a new approach to simplify data…
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The Growth of the Data as a Service Market in 2026
The Data as a Service market is entering a phase of rapid expansion as businesses increasingly rely on external data sources, artificial intelligence (AI), and real-time analytics. This is driving the rapid expansion of the DaaS market across various industries and regions. So what is driving this growth, how far has the market developed, and…
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10 Data as a Service Use Cases for Ecommerce Brands
For ecommerce brands, data underpins nearly every critical decision, from market research and competitor monitoring to pricing, demand forecasting, inventory, and product assortment. Each challenge, however, requires different types of data and ways of using it. To meet these needs, more ecommerce companies are turning to Data as a Service (DaaS). Instead of building and…
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How Ecommerce Companies Benefit From the Data as a Service Business Model
If you sell on ecommerce marketplaces, monitor competitors’ pricing, track product performance, or want to better understand your customers, data is probably part of your daily workflow. However, not every business has the time, budget, or technical team to build a complete data infrastructure from scratch. That’s why more ecommerce businesses are adopting the data…
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Data as a Service (DaaS): How Businesses Access Data Without Building Infrastructure
If your business wants to leverage data for growth, do you really need to invest hundreds of thousands of dollars in infrastructure, technology, and technical teams? Not necessarily. The rise of data as a service (DaaS) has introduced a completely different approach. Instead of building an entire data collection, processing, and storage infrastructure from scratch,…
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How an Analytics Platform Helps Businesses Make Data-Driven Decisions
Having data does not automatically create a competitive advantage. What truly sets businesses apart is their ability to turn data into informed decisions and effective business actions. When data is scattered across multiple systems, it becomes difficult to identify market trends, uncover growth opportunities, and make timely decisions. An analytics platform is designed to solve…
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10 Ecommerce Analytics Metrics Every Beauty Brand Should Track to Grow on Shopee
The Beauty category on Shopee is becoming increasingly competitive as the number of sellers continues to grow, while market share is gradually concentrating among leading brands and major Shopee Mall stores. In this environment, relying solely on intuition or heavily investing in advertising without proper performance tracking and measurement can quickly put pressure on both…
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Shopee Price Scraping for Pricing Intelligence: 2026 Enterprise Guide
Shopee prices change constantly due to Flash Sales, vouchers, campaign promotions, and SKU-level pricing strategies. As a result, for businesses implementing pricing intelligence, simply monitoring the price displayed on the product page is often not enough for deeper analysis. In this article, Easy Data focuses on the data layer behind Shopee price scraping: how to…
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Best No-Code Shopee Data Scrapers for E-Commerce Market Analysts in 2026
In 2026, collecting Shopee data with self-built scripts, such as Python crawlers or Selenium-based automation, has become increasingly difficult as marketplace anti-bot systems continue to evolve. This article highlights some of the most notable no-code Shopee data scrapers currently available, helping e-commerce market analysts reduce technical overhead and focus more on extracting insights for market…
